Dizajn už nie je cenovo dostupný len pre boháčov. Existujú totiž umelci, ktorí sa snažia, aby bol dostupný všetkým. Chápu ho ako demokratické umenie, čo znamená, že sa dotýka všetkých, bez ohľadu na spoločenské postavenie a kultúrne hodnoty. Súčasný svet sa rozvíja neuveriteľnou rýchlosťou a keďže si človek málokedy všíma jeho krásu, dizajn je v našich životoch na to, aby zlepšil náš život po estetickej, zmyslovej či emocionálnej stránke. Ak sa chcete dozvedieť o dizajne viac, v kníhkupectvách dostanete tie pravé knihy.
Designers are always looking to give their work the creative edge required to get noticed in a sea of marketing and promotion. To achieve this, they must be market savvy, innovative, and possess up-to-date production know-how. The Little Book of Big Promotions is packed with content that offers creative ...
This bumper edition combines all seven books in John Peacock''s renowned "Fashion Sourcebooks" series, which charts in meticulous drawings the development of women''s and men''s clothing in the 20th century. It will become an indispensable part of the library of fashion students, historians and collectors, ...
Type Specific shows designers how typefaces designed for a specific purpose succeed by exploring each of the features that must be considered. These include letterforms, counterspaces, cross sections, ascenders/descenders, and junctions and how they work, in both print and screen, across a range of applications: ...
This book – the first book to encompass the full spectrum of graphic design in the Netherlands from the end of the 19th century until today – is a richly illustrated overview with more than 500 colour illustrations. It will delight and inspire graphic designers, students, artists, and historians of art ...
Contains an overview of creative web sites categorized by subject.
Coming up with fresh ideas for logo jobs can be a very difficult process. This book offers designers many new ways to approach, or think about, each job. Gill’s message is that for every logo job, there are many solutions, not just one perfect mark. In the back of the book he proves this by designing ...
The magazine industry is a perpetual innovator when it comes to graphics and design. With a sell-by date for each issue and extreme competition for the consumer dollar, magazines are consistently upping the ante and challenging designers to create more interesting packages with eye-catching design elements ...
More Packaging Prototypes follows on from the hugely successful Packaging Prototypes, and acts as a visual catalyst in the creation and production of exciting and innovative design. The huge variety of packaging possibilities are depicted in the vast and diverse range of carton templates featured in ...
If you’re familiar with the Pantone® colour guide and can’t imagine working without it, have you ever wondered why there’s no equivalent tool for fonts and typefaces? Well now there is. This clever new guide contains 226 fonts from all the major type libraries in well over 1,000 typefaces. Its utility ...
Packed with words and graphics, this nostalgic tour de force illustrates and celebrates the 60s and 70s heyday of alternative magazine publishing in Europe and America, reproducing images from magazines both seminal and obscure whose influence continues to reverberate through culture, politics and society. ...
New York is known as the city that never sleeps and it’s a non-stop source of design innovation. This volume covers state-of-the-art New York design from fields such as architecture, interiors and fashion. Lively illustrations show what’s happening in New York’s commercial and cultural spaces, as well ...
If you\''re searching for a font that goes beyond ho-hum, this book is for you. Today\''s computers provide a selection of fonts that serve reasonably well for workaday letters and publications, but have become utterly boring from overuse. To attract a reader\''s attention, you need an original font. ...
Mnemonics are defined quite simply as the art of assisting memory. They play an essential role in successful graphics, and Sticky Graphics provides an in-depth exploration of this unusual but fascinating area. Through incisive case studies and interviews, Sticky Graphics presents methods and solutions ...
Who ever said you can’t have it all? This highly useful and decorative guide profiles lodgings around the world where you can enjoy the hippest of hospitality without breaking the bank. Including affordable hotels in locales as varied as Amsterdam and Cape Town, this guide makes sure your vacation fantasies ...
Perhaps the ultimate icon of this generation, the ‘T-shirt’ originated from tea and shirts. The history claims that seventeenth-century workers downloading tea boxes from boats in the harbor of Annapolis in the US wore a kind of short sleeve shirt that was eventually named the T-shirt in reference to ...
The retail industry is one of the most competitive and, as a result, challenging arenas for graphic designers. The expectation for creativity and originality is extremely high, yet the success rate of many retail ventures is quite low-so getting the marketing and branding right is essential for survival. ...
Visualize and present your ideas quickly and effectively with the aid of this superbly illustrated book. Gregor Krisztian and Nesrin Schlempp-Ulker explore and explain basic layout techniques, giving expert tips, and demonstrating useful tricks employed by professionals. It is an indispensable reference ...
The advertising industry is in a state of flux. In an age where we can choose what media we consume the traditional channels of TV, press and poster are no longer always the most appropriate for a brand to reach its target audience. As a result, global brands are opting to implement ever more inventive ...
Graphic design using limited or single colors not only offers a less expensive alternative to costly four and five color printing but also offers a range of bold effects from somber and elegant to edgy and bold. As the saying goes, less is more, and the work that is showcased in these pages clearly illustrates ...
The third volume in the best-selling LogoLounge series provides 2,000 totally new logos from designers worldwide. This book, like the previous titles in the series, is compiled in association with LogoLounge.com, a website that was launched by Bill Gardner in 2002. The site is dedicated to logos. Top ...
